According to this market intelligence reports the CBD-infused health supplements, foods, and beverages market is expected to reach $1,018.3 million by 2025. Market growth is largely attributed to the increasing legalization of cannabis for medical and recreational purposes. As a result, many alcohol giants are investing a significant amount in the growing trend for cannabis-infused drinks.
CBD-infused food and drinks are setting a new trend in the food and healthcare industries. These nutritious drinks have secured a strong position in the food and beverage industry. Despite the challenges pertaining to the legalization and regulation of CBD products, CBD beverages have witnessed a worldwide adoption due to their benefits. Some of the factors responsible for shaping the CBD beverage industry’s future are changing customer tastes, product innovations, awareness, and acclaim for these beverages.
Increased health concerns, such as depression (about 264 million people suffer as of 2019) and anxiety, have also fueled the demand for cannabis-based products that have shown positive response in the treatment of conditions. CBD has also become increasingly popular for pain relief, mood-improvement, and relaxation. As a result, people have started consuming CBD-infused drinks in their day-to-day lives, thus boosting the market.
Since CBD is non-psychoactive, it does not intoxicate the consumer, unlike THC. Instead, it is meant to include the wellness benefits of cannabis-plants with no mind-altering impact. CBD experts and users claim that it helps with a wide variety of health problems. According to Harvard Health, CBD benefits is perhaps most visible in the treatment of epilepsy. CBD is particularly useful in alleviating symptoms for those living with Dravet and Lennox-Gastaut syndromes, who do not usually respond to traditional anti-seizure drugs. The FDA has also approved the cannabis-derived medicine, a CBD-based oral solution to help individuals with these types of seizures.